A new chapter has begun for tourism in Northumberland.
New board members have been appointed and two strategic boards have held their first meetings as part of two clear governance models.
This change aims to steer the objectives of the Northumberland Destination Management Plan and support sustainable tourism growth.
Andrew Fox, chairman of Visit Northumberland, said: "This marks a significant milestone for Visit Northumberland.
"With both boards now in place and actively engaged, we are better positioned than ever to deliver on our ambitions for the county’s visitor economy.
"We are grateful to all past board members for their dedication and look forward to working with our new members who bring a wealth of expertise and passion for Northumberland."
The Northumberland Visitor Economy Board, chaired by Mr Fox, will provide strategic oversight and include up to 20 private sector representatives, key stakeholders, and Northumberland County Council officers.
Cllr Glen Sanderson, leader of Northumberland County Council, added: "This partnership will bring together expertise from across the sector to shape our priorities, support sustainable growth, and ensure that tourism continues to benefit our communities, businesses, and visitors alike."
The visitor economy remains a cornerstone of Northumberland’s economy, with 10.46 million visitors generating over £1.4 billion in 2024 and supporting more than 14,500 jobs.
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