An electrical engineering graduate from Staffordshire is driving the digital revolution for a Northumberland tissue manufacturing company.

At just 25 years old, Callum Wilson has been important in Essity's digital transformation.

Olli Härkӧnen, director for Sustainability and Digitalisation at Essity's Global Supply Chain Technology Area, said: "I am happy to see Callum developing and supporting Essity on its journey toward a more sustainable, digital, and profitable company."

Mr Wilson was the first UK Essity graduate to undertake a company-sponsored integrated degree apprenticeship in data analytics.

This combined his studies with practical experience gained through collaborating with Essity's local digitalisation teams and global digital manufacturing team.

The resulting skills were used to implement digital transformation programs across Essity's UK manufacturing sites.

Mr Wilson said: "Gaining experience as an intern in the manufacturing realm highlighted the transformative power of technology to me. Essity's support has enabled me to pursue a career in a rapidly developing field and I hope my journey will inspire others to consider this type of career path."

The UK is now one of the first regions to uphold Essity’s international standards of operating technology and manufacturing execution, due to the integration of digital technologies by Mr Wilson and his team.

His efforts within the UK, according to Essity, have notably improved data visibility and productivity across multiple operations.

His work includes developing real-time automated energy and CO2 transparency and employing AI to identify variations in energy usage.

These projects not only make energy savings but also enhance machine performance, while meeting operational technology security standards.

Essity said Mr Wilson plans to become a chartered engineer within the next five years, concentrating on utilising AI, computer modelling, and data accumulation to improve operational sustainability throughout the company.

Jonathan Howarth, area technology manager at Essity and Mr Wilson's line manager, emphasised the significance of nurturing fresh digital manufacturing talent.

He said: "Embracing fresh perspectives and digital expertise not only enhances efficiency but catalyses innovation, steering manufacturing companies like ours towards a more sustainable and resilient future."

For those interested in pursuing a career in manufacturing and engineering with Essity, the company is hosting an Apprenticeship Open Evening at the County Hotel, Neville Street, Newcastle upon Tyne on February 6, between 4pm and 7pm.

For more information, contact