A POPULAR ice cream parlour will launch a different ice cream every month in a bid to help preserve the River Tyne.

Now customers at Wheelbirks in Stocksfield will be able to pick up a different charity ice cream every month, with 50p from every scoop to be donated to the Tyne Rivers Trust.

The working farm and ice cream parlour has chosen the environmental charity as its charity partner for 2020.

The Tyne Rivers Trust works to to reduce pollution from farming, improve fish populations and habitat and remove invasive species as well as improving river habitat by carrying out practical tasks with its team of volunteers.

It also runs its River School project for children to learn outdoors.

Tom Richardson, partner at Wheelbirks said: “As a working farm we understand the importance of looking after the landscape, that’s why we wanted to support a charity that works so hard to protect and improve such an integral part of our region.”

Ceri Gibson, director of the Tyne Rivers Trust, said: “It’s fantastic to be working with a business that recognises the importance of the work that we do and the benefits for the environment.

“We believe that a better river equals a better region and a better life for everyone.”