BE Inspired was the phrase coined by Sport England in the wake of the 2012 London Olympic Games, an event which gripped the nation and turned the viewing public into sporting fanatics.

While the authority is continually working throughout the country to encourage participation from young people in sport, this summer the message seems more important than ever.

This year is set to be a vintage year for sports fans and participants throughout the country. We have already seen the England men’s football team participate in the UEFA Nations League, the women’s football team reach the semi-finals of the World Cup and the men’s cricket team win the World Cup for the first time. Then there’s the ongoing Netball World Cup and the Rugby World Cup in the autumn.

Cricket has long been a popular sport throughout the Tyne Valley, helped by Tynedale Cricket Club’s leading role in teaching youngsters.

Friday nights at Tynedale Cricket Club in the summer sees more than 100 children descend on Priors Flat to get their weekly cricket fix, with Saturday mornings dedicated to All Stars Cricket sessions.

Teaching boys and girls from age nine to 15, the club provides sessions creating positive grassroots engagement. England’s Cricket World Cup win can only boost the numbers even further.

Although the default response is that the nation’s success will inspire youngsters and create the ‘stars of the future’, this isn’t always the case. A journal titled Role models in sports – Can success in professional sports increase the demand for amateur sport participation? stated: “It is a well‑known assumption that the success of professional athletes increases sport participation in their home country. However, the theoretical support for such a relationship, as well as the evidence, is shallow.”

Despite Tynedale’s positive grassroots approach, the current national participation figures are bleak. A recent Sport England survey found one in three children do fewer than 30 minutes of activity a day.

By pinning their hopes on a strategy of top-down success that they hope will filter down to the grass roots of the game, many feel the English Cricket Board should favour a reversed bottom-up approach.

What is clear is that available facilities, access for all and affordable costs must be within reach.

Low participation levels aren’t apparent in all sports however. Increases could be seen after England’s netball win in the Commonwealth Games last year. The win, which England Netball chief executive described as “literally the most important thing that’s ever happened to netball in England,” saw the weekly participation in England surge by 130,000.

Cycling has also benefited thanks to the success of Team GB and British riders’ dominance in the Tour De France. British Cycling membership in 2012 was 40,000; since then it has quadrupled.

In a bid to overturn national participation fatigue, Government ministers have launched a push for children to do 60 minutes of sport each day, double the amount they currently do.

The ‘school sport action plan’, published last week, said schools would have to aim to provide 30 minutes of PE per day, with another 30 minutes in after-school clubs.

England is the only country to have won the football, rugby and cricket world cups, and this is something we should embrace and wear with pride.